Salesforce has completed its $27.7 billion acquisition — its largest one to this point — of enterprise messaging app Slack. When the businesses first announced the acquisition again in December 2020, they mentioned Slack founder and CEO Stewart Butterfield will proceed to guide the messaging service as a unit inside its new guardian group. Additionally they mentioned that Slack will grow to be the brand new interface of Buyer 360, which is a Salesforce device the place you’ll be able to add and entry the corporate's apps.
In Salesforce's announcement in regards to the acquisition's completion, it confirmed each factors and mentioned the acquisition will enable them to ship a "Slack-first Buyer 360." It’ll give purchasers "a single supply of reality for his or her enterprise, and a single platform for connecting staff, prospects, and companions with one another and the apps they use every single day."
Whereas Slack has grow to be synonymous with messaging service for companies following its launch in 2019, it suffered from losses final yr after Microsoft positioned its Groups app as a competing product in the midst of the pandemic. Slack even filed an antitrust grievance in opposition to the tech big with the European Fee for bundling Groups with the Workplace suite. Salesforce introduced Slack's acquisition half a yr after the EU grievance was filed.
Salesforce President and COO Bret Taylor and Slack CEO and Co-Founder Stewart Butterfield can be internet hosting an occasion subsequent month to share extra particulars in regards to the messaging app's integration. It’ll occur on August 17th at 1PM ET and can be streamed on the Salesforce website.